Why coaches and consultants are ditching social media for private client communities (and how you can too)
Social media once seemed like the perfect tool for coaches and consultants; instant reach, wide exposure and free platforms to share your message. But over the past few years, the shine has worn off. More experts are stepping away from Facebook groups, LinkedIn posts...
Optimising your google business profile is no longer enough: here is what lies in the future of local SEO
For years, optimising your Google Business Profile (GBP) was enough to stay visible in local search. But with search engines evolving and online competition growing, businesses need to do more to stand out. Relying solely on Google Business Profile (GBP) updates is no...
Adviser Atlas: The Solution for Coaches & Consultants Tired of Fighting for Visibility
A Letter from Larysa Hale, Founder & Managing Director of Adviser Atlas As a leader in marketing and business strategy, I’ve worked with countless coaches, consultants, and executives striving to grow their influence. Adviser Atlas was born from a need for a...
Adapting to Google and connected tool changes in 2025 – here’s your guide to stay visible
Is Google Business dying in 2025? The answer depends on how prepared you are to adapt. As a business it’s important to be constantly updated with Google Algorithm changes, to be able to take the necessary steps should the changes not favour your business. Being open...

